Why? Because although it has huge implications for your brands/you, you have a whole month (March 10th) to get used to the new design and update clients! Lots more over at the usual suspects but the brief details are that Facebook is updating brand pages (i.e. fan pages) and pulling together the user-interface for users so they look more like a user’s profile/wall experience. Think no tabs (now on the left hand side), larger emphasis on photos (top), smarter admin rights etc – all in all this is a good thing. But that’s not all…
- Posted in PRWeek, blog
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- Tags: business, content, design, facebook, like, marketing, social media, Social network, technology, UI, user-interface, video
- Posted in blog
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- Tags: facebook, like, Online Communities, social media, video, youtube
Every morning for the past I don’t-know-how-long I am greeted by the oh-so-sunny folks of an anti-abortion group outside a family planning clinic just before I enter the big glass box that is the Kindred office. There are multiple people out there – some opposite the surgery holding a banner, others on my side of the street ready to thrust a badly designed pamphlet in someone’s hand. Whilst [insert your own opinion here] you can’t deny the sum of the parts does not equal the whole effect this must have on its intended target. It’s difficult to imagine how a Twitter campaign, Facebook page etc could have had the same emotional effect/call to (change) action. Read the rest of this entry »
- Posted in Uncategorized, frontpage
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- Tags: activism, click, disinhibition, like, marketing, Marketing and Advertising, Online Communities, psychology, slacktivism, social, social media, Social network, tweet, twitter, vote, voting, youtube
1) Booyah (product check-in) might just be the next big thing. [TechCrunch]
2) Flipboard is on fire. And rightly so. [Firehose]
3) Facebook updated its ‘like’ button. Now with comments. Woot! [Facebook Developer Blog] Read the rest of this entry »
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- Tags: booyah, facebook, flipboard, guardian, like, must read, next, nytime, only dead fish, technology, wikileaks
Wilfing around on Twitter I noticed out of the corner of my eye a tweet from @boyadamsam. He (a mild-mannered “George Patton meets John Lennon (sans Yoko) with a pinch of Scotty (The original series not the movies)” type) hadn’t used @Foursquare in a week and was not feeling any loss. He called this the social media test and that phrase really resonated with me.




