1) Never bet against Apple or Facebook. However much they “mess up”.2) Perception can be the make or ruin of people (perceived vs. actual consumer behaviour is woefully undervalued and misunderstood by most people in most industries).
3) Nothing is insurmountable or indestructible.
4) “News is whatever Google (and editors) say it is”. (Source: Chris A/Wired)
5) Youth and realism are both grossly undervalued by most people (especially youth!).
- Posted in blog, frontpage
- No Comments
- Tags: actual, behaviour, career, facebook, learned, perception, psychology, top 10, twitter
Apologies again for the lack of poss recently – lots going on at Kindred. Normal service will be resuming shortly!
1) Who’s going to buy Foursquare? Will they treat your data in the same way Foursquare does?
2) Facebook wants you to ‘like’ it. Have you put the ‘like’ button on your site yet? +50,000 others have. But is it ‘for’ you?
3) The Wrap created a list of the top media folks to follow on Twitter (disclaimer: @themediaisdying made the list).
4) Facebook has launched a “what are you GOING to do” section on the user home page – this will help with Flash Mobs, PR etc – use it wisely kids.
5) YouTube got a brand new player – much sleeker looking…better for ads!
6) YouTube ads seem to be following a familiar pattern, babies, cars and food…
7) Using Posterous for clients? Watch out for those affiliate links…
In the US at least, ‘Twitter more popular with black people than white’ (their words not mine).
9) Don’t forget email – studies showing when combined with social media they make sweet, sweet love.
10) Think Chatroulette could be bad for your company/reputation? Try Unvarnished.
BONUS! 11) Official. Less words. Better. On Facebook.
2) Facebook wants you to ‘like’ it. Have you put the ‘like’ button on your site yet? +50,000 others have. But is it ‘for’ you?
3) The Wrap created a list of the top media folks to follow on Twitter (disclaimer: @themediaisdying made the list).
4) Facebook has launched a “what are you GOING to do” section on the user home page – this will help with Flash Mobs, PR etc – use it wisely kids.
5) YouTube got a brand new player – much sleeker looking…better for ads!
6) YouTube ads seem to be following a familiar pattern, babies, cars and food…
7) Using Posterous for clients? Watch out for those affiliate links…
In the US at least, ‘Twitter more popular with black people than white’ (their words not mine).9) Don’t forget email – studies showing when combined with social media they make sweet, sweet love.
10) Think Chatroulette could be bad for your company/reputation? Try Unvarnished.
BONUS! 11) Official. Less words. Better. On Facebook.
- Posted in PRWeek, blog, frontpage
- 2 Comments
- Tags: chatroulette, facebook, like, social media, socmed, top 10, twitter, unvarnished, youtube
With Purdah recently announced I’ve been working on some training and advance community management classes for the folks at Kindred. Working through what the team already know and implement for clients it started me thinking what the average pro shouldn’t leave the house without, here’s my list:
1) some f-ing excitement – I meet far too many pros utterly petrified or baffled by social media. I tell them, you know all this stuff, it’s just a bit different now. Use it, conquer the fears and gain new skills. How’s the CV?!
2)some f-ing brakes – knowing what something is is not the same as knowing how/when to use it. Before you comment and hand me back my egg part sucked, advising and implementing are very different. The right tool for the right job – you won’t be an expert overnight and you’ll continually learn but start small and grow your knowledge every day. Take people to coffee and go to events.
